Meldonium for sale under the trademark Mildronat. Meldonium was added to the World Anti-Doping Agency's banned list on January 1, 2016.Donat Sorokin/TASS
Tennis superstar Maria Sharapova’s disclosure that she tested positive for meldonium has had an unexpected fallout. Sale of drugs containing the chemical (meldonium) has increased by around 50 percent in Russia.
This spike, pharmacists confirmed, has come in the wake of Sharapova’s recent doping disclosures. Among the earliest to notice this phenomenon of raised sales was the staff of the pharmacy inside the State Duma building, where the lower chamber of Russia’s parliament is located.
"Earlier, we would order just one box of the drug. Now there's no time to receive it all," a staff member from the pharmacy told the Interfax news agency.
The employee said demand for the drug could be considered a real craze, and said people began asking for meldonium after the doping scandal broke.
Employees in other pharmacies have also confirmed the trend. The growth of meldonium sales at Rigla, one of Russia's largest pharmaceutical networks, rose by 50 percent in the first 10 days of March 2016 (compared to the same period in 2015), Alexander Filippov, general director of Rigla, told RBK business daily.
Sales of mildronate (one of the drugs containing meldonium) at another network, ASNA, were average in the beginning of March but, on March 9, they increased fivefold, said ASNA’s general director Alexander Shishkin.
According to information provided by the Medlux.ru internet aggregator, in pharmacies in Moscow and the Moscow Region mildronate costs about 300 rubles ($4-5).
Currently, the drug can be bought only with a prescription. However, neurologist Irina Vostrikova said meldonium does not fall in the category of drugs with strict regulations and, until recently, was not even a prescription drug, which is why it is possible that many pharmacies will still sell it without a prescription.
Vostrikova stressed that meldonium is a metabolic drug and does not have a strong effect on the organism, and its use without prescription is not dangerous.
"It is often prescribed for exhaustion, damage of cerebral circulation, for cardiovascular disease, and the use of meldonium does not have any narcotic effect at all," she explained.
"Based on my acquaintances in the social networks, amateur athletes are now interested in the drug, as well as sports fans. After the news involving the tennis player many people read about the drug and, after some discussion, decided to try it," said Dmitry Stepanov, an entrepreneur from Ulyanovsk (550 miles east of Moscow).
Vostrikova remarked that meldonium has the effect of a glucose dropper on a hangover, normalizing the exchange of energies in the body.
"It is true, since the doping scandal, that the demand for meldonium has greatly increased, by five to seven times," said Dmitry Orekhov, director of strategic development at Gorzdrav Pharmacies.
"Earlier, only a narrow circle of people would buy the drug, but now people whom it just suits pharmaceutically are buying it. That is, those who are predisposed to heart disease or are actively involved in sports. But I think that this craze will soon fade."
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