Exploring e-commerce opportunities in Russia

A mixture of a growing number of internet users and an increasing confidence in buying online will help the Russian e-commerce market surpass the £20 ($32) billion mark by 2015. Considering an estimated 80 million users will gain internet access by 2014, only 51 percent of the nation will be online which a significant opportunity for future growth. Russia is now showing online brands and businesses it’s potential to become an e-commerce superpower within Europe; attracting the attention of those businesses that haven’t yet consider the country for previous expansions. Source: Global Search Engine Marketing 'Search Laboratory'

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