Screenshot from 'The Needle'TASS
The Russian music streaming service Yandex Music has counted that songs of Viktor Tsoi were listened to for a combined total of more than 1,000 years on the service.
Songs by Tsoi and his group Kino not only play on loop on many radio stations, they are also regularly performed by popular Russian singers. Many in Kino’s fan army still refuses to accept his death and believes, as it was in 1990s, that "Tsoi lives!"
Here are five reasons for the charismatic singer and Kino’s phenomenal popularity – and lasting legacy.
The most iconic song of that time – “Changes!” – was written by Tsoi and was a rallying call for political reform in a bid to break the shackles of Soviet life. “Changes!” was first performed in 1986 and the song’s success was boosted a year later after the release of the film Assa – which includes a performance of the track by Tsoi himself. The song was soon referred to as the “Perestroika anthem.” Soviet leader Mikhail Gorbachev said the tune “reflected the nation’s desire for change,” when talking about what sparked Soviet reforms.
"Our hearts require changes,
Our eyes require changes,
Into our laugh and our tears,
And into our pulse and veins
We are waiting for changes."
The prerequisites for a political manifesto are all to evident in these lines. One of Kino’s members, Aleksey Rybin, said Tsoi was not referring to “political changes” but to “more profound changes in people.” Anyway, it’s undeniable that the song was one of the biggest hits of the era.
Tsoi in Moscow, 1986 / MAMM
The authorities didn’t smile too favorably on rock music during the time of the Perestroika, which only increased Tsoi’s rebellious allure in the eyes of Russia’s youth. When rock music was eventually viewed in a more sympathetic light by the government, musicians were granted access to the mass media and became true idols - almost overnight - for the late Soviet youth.
Kino’s songs resonated with the young people’s views at the time. They could relate to the band’s deep, poetic lyrics. Another idol of that era, Boris Grebenshchikov, said this when explaining Tsoi’s fame: “He is an absolute genius of simplicity, clarity, and sincerity. No other person in Russia composed like Tsoi did. Once, when he was a very young man, I told him: ‘We (Aquarium, Grebenshchikov's band) will move into the shadows and you will become the main band in Russia.’ He did not believe me and laughed. He thought I was joking.”
Tsoi in Moscow, 1986 / MAMM
The story of Tsoi’s upbringing also played an important role in his fame. He was born into an ordinary family and his father was a Soviet engineer. In the early 1980s he worked as a stoker at one of Leningrad’s (St. Petersburg) boilers. The boiler was named “Kamchatka” and became a legendary due to Tsoi working there. One of the documentaries about the rock star shows footage of him throwing coal into the furnace and saying: “I simply feel free. I feel absolutely free.”
Tsoi’s passion for music was somewhat subdued by the Soviet rule and he started working at the boiler station to stay out of trouble. In the Soviet Union unemployment was officially and theoretically eliminated. Those who refused to work were criminally charged with “social parasitism.” Russian-American poet Josif Brodsky, who was awarded the 1987 Nobel Prize in Literature, was charged with this offense. In order to avoid the same fate, many Soviet non-conformists worked as janitors or stokers. Later, “Kamchatka” was transformed into a Tsoi museum.
Screenshot from 'The Needle' movie, directed by Rashid Nugmanov, 1988 / Global Look Press
Cinema helped Tsoi and his band gain even more followers. Besides the aforementioned Assa, where the film ends with Tsoi singing a song recorded at a Kino concert, he starred in movie called The Needle. The plot is centered around Tsoi’s character Moro, who defies drug dealers who want to kill him as a result. A number of Kino’s most famous songs - “Gruppa krovi” and “Zvezda po imeni Solntse” - form the crux of the film’s score
In 1989 The Needle became one of the most watched movies in the Soviet Union. According to a survey conducted by popular movie magazine “Soviet Screen,” the audience considered Tsoi to be the best actor of the year.
Fans of Tsoi, sing one of his songs in front of the so-called Tsoi wall at Arbat street / AP
Kino’s frontman died in a car crash on a Latvian highway in 1990. Tsoi fell asleep behind the wheel while driving at high speed, possibly due to fatigue, causing his car to turn onto the oncoming lane and collide with a bus. He died at the tragically young age of 28. After Tsoi’s premature and mysterious death, a “cult of Tsoi” was formed by his fans.
A graffiti-covered wall in the center of Moscow is dedicated to Tsoi and his band Kino. Inscriptions such as “Kino,” “Tsoi is alive,” and “Viktor did not die. He just went for a cigarette” can be seen. There are also homages to Tsoi in other cities.
Many people compare Tsoi’s fate to his character’s fate in The Needle. In the movie, a bounty killer stabs Tsoi a few times, yet he does not die. He gets up off his knees and continues on his way. The scene is accompanied with lyrics of one of Tsoi’s songs: “But the star high in the sky is calling me on my way...”
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